CFO - CEOs Trusted Strategic Partner

Maximizing long-term corporate growth and shareholder value

The transition has already taken place from typical accounting to controllership for CFOs. Having emerged as CEOs trusted strategic partner, CFOs also need to become process optimizers and consensus builders. The image of finance as a scorekeeper and a regulator is only a small dimension of their KRAs. In the current economic scenario, CFOs are expected to bring out innovative business strategies and continue to look for attractive acquisition opportunities to help organic and in-organic growth of the organization. In order to take on the greater challenges associated with rapidly changing market conditions, they need to not only ensure the investment in smart Business Intelligence and Reporting tools, but also emphasize on continuous learning, development and growth of the finance team.

The Future of Forecasting

Financial and operational forecasting is all about telling a story in terms of numbers- a story about opportunities, resource optimization, market forces, growth, achievements, milestones,
ROI and so on. The idea is to create a numerical sketch that complements and reinforces the organizational vision.

"The transition has already taken place from typical accounting to controllership for CFOs"

We have developed our finance team as the focal point for various functions. We use various business intelligence tools to extract data for evaluating business performance with the  corporate forecast. We are training our finance team consistently for their skill enhancement to ensure effective use of such tools. Quick data integration is helping us to map the changes in the market demand on real time basis. We have robust pricing models to ensure the alignment of future changes in the demand and pricing long term R&D projects.

Challenges of the Indian economy: strategy-setting, financial planning, and risk management

The Indian economic outlook in the immediate term has greater uncertainty owing to volatile currency market, rising commodity prices, fiscal deficit, declining growth forecast clubbed with
inflationary pressures and upcoming general elections.

With interest rate climbing up north we need to keep a tab on control measures to ensure we are not breaching our forecast limits. Due to rupee depreciation, hedging strategies
should be absolutely robust to cover up exchange losses for imports.

In the fiduciary framework, Indian corporations are gearing up to implement changes as  envisaged under the Companies Act 2013, Direct Tax Code and proposed GST rules. The multi-national organizations also need to have a proactive risk averse strategy to comply with strict regulatory requirements imposed under the foreign laws such as Antitrust laws, Foreign
Corrupt Practices Act, Sarbanes Oxley Act, UK bribery act, etc.